Fragrance to Boost your Mood

Posted on February 14 2020

For many, a fragrance isn’t just a scent; it incites emotion. Bella Freud, fashion designer and perfumer, says, “A good fragrance should get you in the head, the heart and the hormones. And, in some cases, it should also frisk you up a bit.” A reaction like this to a fragrance isn’t just a coincidence: there is science behind why we react to certain aromas. Our olfactory response is directly linked to the emotional center of our brain, causing a flood of feelings with every spritz.

“Fragrances do affect people’s mood, behavior and even work performance in a variety of ways,” explains Rachel S Herz, an assistant professor of psychiatry and human behavior at Brown University. “But it isn’t because scents work on us like a drug; instead, we work on them through our experiences and triggered memories. In order for a fragrance to elicit any sort of response in you, you have to first learn to associate it with some event.”

Aside from stirring up poignant memories or evocative moments, certain fragrant notes also do incredible things to our minds and bodies in the present moment. “Smells can also trigger a physiological response,” says Jules Miller, founder of organic supplement brand The Nue Co, which recently launched Functional Fragrance, a de-stressing perfume that uses woody and smoky notes to help calm the nervous system. “When doing our research with the University of Geneva, I learnt that our cognitive function and olfactory systems are closely linked. So, along with perfumer Frank Voelkl [the nose behind the iconic Le Labo Santal 33], we set ourselves the task of creating an anti-stress supplement in the form of a unisex fragrance that smells great but also helps a lot of people with anxiety.”

So, from helping with clarity and focus, easing insomnia and alleviating feelings of stress to providing relief from headaches, and even activating the immune system, here are the fragrances that could work wonders on our emotional wellbeing…Head over to our fragrance department for some of our exclusives

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